Caarisma App Data Privacy


We are pleased that you are using our app and thank you for your interest in our company. The protection of your privacy is important to us. According to the EU General Data Protection Regulation (GDPR), we are obliged to inform you about the purpose for which our company collects, stores or forwards data and what rights you have with regard to the data provided to us.

  1. Purpose Of The App And Data Processing

The app compares your face structure and skin texture with hundreds of comparison images, scientific results about aesthetics and the average opinion and current beauty trends on the subject of visual beauty and attractiveness. After the comparative analysis, suggestions for increasing your visual attractiveness are presented by the app, from suggestions for makeup changes to cosmetic and minimally invasive treatment options and naming aesthetically active practitioners in the vicinity of the user of the app.

Personal Information Collection and Purposes of Use

We collect and use information that identifies, relates to, describes, references, is capable of being associated with, or could reasonably be linked, directly or indirectly, to you or your devices when you visit this App, provide us your personal information, or have a contractual or business relationship with us or any of our affiliates, together “personal information”. Such personal information may include direct identifiers (e.g name, postal address, email address) and indirect identifiers that may identify, relate to, or be associated with a particular individual (e.g. photograph, device identifier, IP address and browsing history, credit card information to Apple for app purchase).

In addition to the above purpose of the app we collect personal information for the following purposes:

  • to respond to your inquiries and to fulfill your requests;
  • to send you important information regarding our relationship with you or regarding this app, changes to our terms, conditions, and policies and/or other administrative information;
  • for audits, to verify that our internal processes function as intended and are compliant with legal, regulatory, or contractual requirements;
  • for fraud or crime prevention, and for technical security monitoring purposes;
  • to facilitate the development of new products and services;
  • to enhance, improve or modify our app or products and services (e.g. we collect landmark data (chin line) and significant biometric points in your face for improving the Caarisma algorithm)
  • for data analysis that will allow us to understand app usage trends;
  • to determine the effectiveness of our promotional campaigns, so that we can adapt our campaigns to the needs and interests of our users and to better understand you, so that we can personalize our interactions with you and provide you with information and/or offers tailored to your interests.
  • Collected facial data will be used in calculations and will be compared with data of others to determine the Caarisma aesthetic index.
  1. Consent

In order for you to be able to use our app fully, we need your consent to use

  • Your camera to take pictures of your facial features
  • Your contact information in order to send you back the evaluation of your photo
  • Your location if you would like to receive suggestions from aesthetically active practitioners in your area
  • Your bank account details if you want to purchase features of the app that are subject to a fee
  • Your User name and email address to validate your account
  • Your data on age and gender to provide best analytical results

By use of the app you consent to such use.

  1. Sharing, Disclosure & Recipients Of Your Data

In principle, you can visit our app without telling us who you are. We only receive the data you have provided about your user name, gender, age, your bank details if you use chargeable app’s services, and information about your Internet service provider, the website from which you are visiting us and the Websites that you visit with us. As an individual you remain anonymous to us, unless you contact us and provide more personal information.

Personal data will only be collected to the extent necessary for the use of the app. If you enter additional data, this is done voluntarily; if mandatory information is collected, it is essential for the use of the service.

The recipients of your personal data are our employees and consultants insofar as this is necessary to ensure the functionality and further development of the app. The transmission of your personal data takes place mainly for the purpose of analytical and statistical evaluations (e.g. to further improve the Caarisma algorithm). The image content you submit can be made available to physicians in practices and clinics for scientific purposes and advice. We oblige processors and authorized recipients of your personal data to comply with the relevant regulations to protect your personal data, and at least, with the same standard as we do.Publication of your personal photos in social networks or other media is expressly excluded.

  1. Storing Your Data & Retention Period

Your personal data will only be kept for as long as legally permitted for mandatory documentations and as necessary to carry out product development, expansion and maintenance. Please be advised that any personal data you wish to delete subject to Section 6 is nonetheless subject to mandatory requirements laid on us.

  1. External Links

For your optimal information, you will find links on our website that refer to third party websites. If these are not obviously recognizable, we point out that it is an external link. We have no influence whatsoever on the content and design of the websites of other providers and are not responsible for them. The commitments in this data protection declaration therefore only apply to our pages.

  1. Your Rights

You have the right to review your personal data. You can also request that data be corrected or updated. In addition, under certain conditions you have the right to delete data, the right to restrict data processing and the right to data portability. These rights are restricted once the data has been incorporated into statistics and algorithms. Any transfer of your personal data requires your consent, and you have the right to revoke your consent for future processing. You also have the right to complain to the competent data protection supervisory authority if you are of the opinion that your personal data is not being processed lawfully.

If you would like to delete your account, please do so directly through our app. This includes the irreversible deletion of all content data associated with your account.

If you wish to make use of any of your rights under this section 6 please contact us via We will respond to your request as soon as reasonably practicable and no later than one month after receipt. If circumstances cause any delay in our response, you will be promptly notified and provided a date for our response. If available, you may also visit the service to update your online profile.

As set forth in our Terms & Conditions the Service is not directed to individuals under the age of 18, and we request that these individuals not provide personal information through the App or otherwise. Nonetheless minor users have the same rights as to your personal information as identified herein for eligible users, respectively if a child under the age of 16 years has submitted personal information its legal representatives may request that such personal information be removed. 


We seek to use reasonable organizational, technical, and administrative measures designed to protect personal information under our control. Unfortunately, no data transmission over the Internet or data storage system can be guaranteed to be 100% secure. If you have reason to believe that your interaction with us is no longer secure (for example, if you feel that the security of any account you have with us has been compromised), please immediately notify us via mail

Supervisory authority:

The Hessian Commissioner for Data Protection and Freedom of Information

P.O. Box 3163, 65021 Wiesbaden


Contact at ICAAN and responsible person for content according to Art. 24 GDPR:

Dr. Rainer Pooth / Henrik Luessen

Große Gallusstraße 16-18

60312 Frankfurt am Main


Contact for private data modifications/deletion: